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Belk Awards $75,000 to Charlotte‐Mecklenburg Schools

Rocking the Belk Bowl Participants Receive Funding for Technology Grants

Dec 6, 2012

CHARLOTTE, N.C., Dec. 6, 2012 –Three Charlotte‐Mecklenburg Schools received $25,000 technology grants thanks to Belk’s “Rocking the Belk Bowl Contest.” The Contest, which kicked off in October, offered Charlotte‐Mecklenburg Schools (CMS) the chance to win by creating educational and Belk Bowlthemed designs on school rocks or bulletin boards. In addition to the three winners, the remaining 20 participating schools will each receive a $1,000 technology grant.

“The Rocking the Belk Bowl Contest is a great way for students to demonstrate their passion for technology and sports and Belk is proud to support the advancement and education of CMS students in conjunction with our Belk Bowl event,” said Jon Pollack, Belk executive vice president, sales promotion, marketing and eCommerce.

The winning schools listed below will each receive a $25,000 technology grant as well as an allotment of tickets to the 2012 Belk Bowl. Tickets for students at Reedy Creek Elementary School and Quail Hollow Middle School were provided by local sponsors Chiquita® and Husqvarna®. These winners will also be featured on the Belk Bowl FanZone page, Belk’s Facebook page, The View (Belk’s internal publication) and during this year’s Belk Bowl FanFest and game.

• Reedy Creek Elementary School

• Quail Hollow Middle School

• Hopewell High School

For a complete listing of all participating schools, visit www.belkbowl.com.

About Belk Bowl

The first college bowl game to call the Carolinas home, the Belk Bowl has averaged nearly 60,000 fans each year, with three sellouts. In addition, the 2011 game was viewed by more than 15 million people. In 2003, it was named one of the five best start‐ups in sports over the past five years by the Sports Business Journal, behind only the NFL Houston Texans and ESPN The Magazine. Ticket packages for the 2012 Belk Bowl are available at www.belkbowl.com.

About Belk, Inc.

Charlotte, N.C.‐based Belk, Inc. (www.belk.com) is the nation’s largest privately owned mainline department store company with 301 Belk stores located in 16 Southern states. The company was founded in 1888 by William Henry Belk in Monroe, N.C., and is in the third generation of Belk family leadership. Its belk.com website offers a wide assortment of fashion apparel, shoes and accessories for the entire family along with top name cosmetics, a wedding registry and a large selection of quality merchandise for the home. To connect with Belk via Facebook, Pinterest, Twitter, YouTube, blog, mobile phone text messages or by email, go to: Belk Get Connected.


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